Community Sport Come and Try Day – Swan Reach Recreation Reserve

GippSport’s East Gippsland team have been working on the Community Sport Recovery Program which is designed to help people reengage with each other and reconnect socially after the events of the past four years. One of the key deliverables is facilitating community sport open days across East Gippsland, for clubs to engage with their communities with the aim of increasing participation.

Community sporting clubs are the heartbeat of local communities that provide an opportunity to engage in sport, be physically active and provide a social opportunity. The events East Gippsland have endured has impacted many aspects of community sporting clubs. One core aspect that has been hit hardest is the attraction and retention of participants and members.

GippSport understands how challenging and time consuming it can be for clubs to grow participation. One way that GippSport are assisting community sporting clubs is through facilitating Come and Try Days, which aim to give local clubs the opportunity to engage with and attract new potential participants and members without needing to do the leg work to get it organised. The first of these was held at the Swan Reach Recreation Reserve on 27th March in partnership with three local clubs: Swan Reach Football Netball Club, Swan Reach Hockey Club and Metung Swan Reach Cricket Club.

The focus for the event was on children and young people and was promoted to local schools, on the participating club’s social media accounts and through the GippSport social media channels. Through the Community Sport Come and Try Day the participating clubs were able to promote their club and grow membership in a time effective and efficient way. This also helped engagement with their local communities and the formation of social connections with families from Swan Reach and surrounds.

Of the 24 members that attended the event, a quarter of these translated into becoming members of the participating clubs.

Swan Reach FNC secretary Jaide Stevens said that

The GippSport Come and Try day was a great success for our club, and a good opportunity for us to build the capacity of our junior teams. It gave us a platform to engage with local young people and parents, and gave them a chance to try out some sports that they might be interested in.

By having GippSport take the lead, it took some pressure off the club who are often, and have recently, had a difficult time finding volunteers. Without GippSport we would not have had the capacity to run a program such as this. Off the back of this Come and Try day we recruited new junior players for both our football and netball teams, which is a fantastic outcome.

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Member attraction and participation are issues that face clubs in all sports. GippSport understands current participation trends and the methods and processes clubs can implement to retain and attract new members. GippSport will shortly be releasing a resource for clubs with tips and tricks to help drive a participation increase at their club. One method for growing participation and attracting new members may not work for all clubs, but the GippSport team can work one on one with your club to cater a process to fit your unique situation. GippSport helps clubs to understand how to best grow your club in all facets of its operations, functions and to increase capacity.

Work with us

If you would like to grow your club’s participation numbers or grow your membership base contact our team today!

Call us on 5176 3020 or email info@gippsport.com.au

If you would like to learn more about our work in East Gippsland, visit: gippsport.com.au/east-gippsland

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